Sophisticated Handkerchiefs

8/24/2017 Uncategorized Kazuya Iwanaga 7 min read

Hello, I am the designer Iwanaga. This is a continuation of my previous post, and it is about a product (handkerchiefs) available at the our newly-opened store in GINZA SIX. As I’ve written in my previous post, it took two years from the conceptualization of our kamon (family crest) products up until their launch. When it was decided that we would create a book that…


Bamboo Chopsticks

8/18/2017 Uncategorized Aya Iida 6 min read

In our studies into Japan’s traditional crafts, we have deepened our understanding of kamon (family crests), and at the same time, we’ve pursued our interest in obento (boxed lunch) culture which has a profound history. For modern bento boxes, we must also have the best chopsticks, so we’ve embarked on creating a new chopstick design. First, we researched the kinds of chopsticks that are out…


Creator’s Diary 2018: From Start to Finish (Finished Product)

8/15/2017 Uncategorized Ren Yamakawa 5 min read

Hello, I am the designer Ren Yamanaka. This post is a continuation of my previous post about the Creator’s Diary. (If you’re interested in reading the first part, this is the link: “Creator’s Diary 2018: From Start to Finish (An Introduction).”) The subject of this post is the finished product, so I would like to talk about the colors of the covers, which is one…


Our New “Mirror Cup & Saucer” From Start to Finish (Creating the Saucer)

8/10/2017 Uncategorized Chisato Endo 4 min read

Hello, I am the designer Chisato Endo. I was in charge of the design for the saucer’s shape in our new Cup & Saucer “Mirror” which was launched this spring. You may think that only the shape or form changed, but it was very difficult to actually turn the shape that I had in my mind to a real product – it took 2 years…


A Job To Protect Our Culture of Flowers

7/27/2017 Uncategorized Shoichi Maehara 5 min read

Hello, I am Shoichi Maebara. Today I’d like to share with you what I do. I am involved in a project called the “Zenkoku Koukousei Hana Ike Battle” (All-Japan High School Flower Arranging Battle). Flower arranging? Battle? This is a string of words that you probably aren’t used to hearing together. If you’re wondering what it is, teams of high school students freely arrange flowers…


Folding Fans and Sophistication

7/19/2017 Uncategorized Kazuya Iwanaga 6 min read

Hello, I am the designer Kazuya Iwanaga. Today I’d like to talk about our folding fans which are featured at our newly-opened store in GINZA SIX. Just as Mr. Fukuzawa wrote in his blog post, we first conceptualized these products two years ago. When it was first decided that we will make a book about kamon, or family crests, we also wanted people to rediscover…


A Book About Kamon, Exclusively for Our GINZA SIX Store

7/14/2017 Uncategorized Takuma Fukuzawa 5 min read

The first time we conceptualized this book was about two years ago. We are a Japanese graphic design company, and in making this, we first started by learning about Japan’s traditional crafts. Among these crafts, we focused our attention on kamon, or family crests. We found out that there are about 20,000 of these family crests in Japan. We also learned that there are many…


Creator’s Diary 2018: From Start to Finish (An Introduction)

7/5/2017 Uncategorized Ren Yamakawa 4 min read

Hello, I am the designer Ren Yamakawa. Along with assistant director Mr. Iwanaga, I’ve been chosen to be in charge of the 2018 Creator’s Diary. This post is “an introduction,” so I’d like to talk about my view of the Creator’s Diary as the person in charge of it for the very first time. Truthfully speaking, I’ve never been aware of the Creator’s Diary until…


Yokohama’s Point of Origin

6/27/2017 Uncategorized Asako Koyama 4 min read

Hello, I am the designer Asako Koyama. Presently, I am working on architecture-related work, so I love walking around and looking at architectural structures. Yokohama is my hometown, and there are so many buildings in Yokohama that I recommend, but I especially want you to see “Osanbashi Yokohama.” Its formal name is “Osanbashi Yokohama International Passenger Terminal.” It’s mainly a terminal for passenger ships from…


The Life of a Designer, Vol. 6: Mr. Takuma Fukuzawa Tells us About His Everyday Life

6/21/2017 Uncategorized Chi-na Lee 6 min read

In this series of “The Life of a Designer,” we ask DRAFT designers involved in the development of D-BROS products about their daily lives, in a Q&A format. We talked to Mr. Takuma Fukuzawa for the sixth volume in this series. –In this sixth volume, we would like to talk to Mr. Takuma Fukuzawa who worked on D-BROS’s “JUMP” animal calendar. Thank you for your…